B2B marketing strategist. Teaching companies how to build & scale demand. Former VP of Marketing.
AI won't fix your discovery problem
Jan 4, 2026
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4 min read
Why the Next Era of Growth is Untraceable
Oct 12, 2025
3 min read
Why Pipeline Building Starts Now
Oct 2, 2025
2 min read
Founder presence fuels growth. Marketing scales it.
Aug 31, 2025
When Startups Create & Chase Fake Pipeline
Aug 18, 2025
Inside the GTM strategies fueling record-breaking SaaS growth
Aug 3, 2025
Want to build a foundation for pipeline growth? This issue is for you.
Jul 22, 2025
Modern buyers self-educate. Here’s how to show up early and earn consideration.
Jul 8, 2025
Because buyers are asking ChatGPT what to buy, are you showing up?
Jun 22, 2025
What's Breaking (and What's Working) in B2B Marketing Today
Jun 10, 2025
5 min read
Before You Build Demand, Build This
Jun 1, 2025
But Build the Foundation First.
May 25, 2025
The AI-First Marketing Org, Part 1
May 11, 2025
6 min read
Why brand is the multiplier behind great demand—and what startups get wrong about it
Apr 26, 2025
What makes demand work? The stuff that comes first.
Apr 13, 2025
7 min read
Is Your Demand Strategy Build for That?
Mar 30, 2025
Is Your Alignment Strategy Killing Your Quarter?
Mar 16, 2025
AI-Optimized for Deeper Discovery: How to Transform Your Website into a Demand Engine
Mar 2, 2025
Here's How to Stay Ahead
Feb 16, 2025
It's Time for Creator Mode
Feb 9, 2025
Gain a Competitive Advantage with Intent Insights
Jun 9, 2024
Plus the positives of my job search
May 12, 2024
Have a plan for the lead handoff
Apr 28, 2024
Align around the ICP and impact your pipeline
Apr 14, 2024